Applied business research class top-up 44/MBA full 16
Applied business research class
MBA Top-up 44 / MBA Full 16
MBA Top-up 44 / MBA Full 16
Dissertation only
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Synopsis
Form
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8 Jul 2020
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Proposal
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26 Aug 2020
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Dissertation
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Jan 2021
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Dissertation with 2 modules & MBA Full
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Synopsis
Form
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3 Sep 2020
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Dissertation
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Apr 2021
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Sessions
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Topics
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Readings/ activities
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1. On research proposal and research methodology
O
April 29 (Wed)a: 19-22pm
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1. Nature and skills required for formulating dissertation proposal
2. Basic nature on research process
3. Introduction of local university theses portals to access dissertation reports with local contents
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· Saunders et al. (2012: section 1.2: The nature of research; 1.3: business and management research; 1.4: the research process).
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2. Layers of management research: an introduction
May 6 (Wed)b. : 19-22pm
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1. From research philosophies, to inductive/ deductive reasoning, to a range of research strategies
2. On ontology and epistemology
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· Saunders et al. (2012: Chapter 4, primarily the “research onion”: pg. 128)
· Saunders et al. (2012: 145-148: inductive and deductive reasoning)
· Saunders et al. (2012: 130-132: ontology)
· Saunders et al. (2012: 132-134: epistemology)
Slides: slides on research paradigms. Slides: Positivism vs interpretivism. * A sample on dissertation proposal * A sample on synopsis form (note the topic of project background also). * On management-concerns diagram * On theoretical-frameworks |
3. Quantitative vs. qualitative research methods; inductive vs deductive reasoning
May 13(Wed): 19-22pm
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1. Explanation of quantitative and qualitative research
2. Review of dissertation report samples from local university theses portals
3. Inductive vs deductive reasoning: an elaboration
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· Saunders et al. (2012: Chapter 12: analyzing quantitative data; chapter 13: analyzing qualitative data)
· Saunders et al. (2012: 145-148: inductive and deductive reasoning). Also see Facebook page on reasoning (url address: https://www.facebook.com/Literature-on-reasoning-1589559494676577/).
* Slides: qualitative research slides. * Slides: quantitative research slides. * Slides: inductive and deductive reasoning. * a video about management research. (should be) * a video about the process of research. (Clayton Christensen) |
4. Correlation analysis; literature review I
May 20 (Wed): 19-22pm
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1. Correlation analysis
2. Literature review skills: elaboration 3. Review of relevant academic articles on local topics related to correlation analysis and literature review
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· Saunders et al. (2012: section 12.5: examining relationships, differences and trends using statistics).
· Saunders et al. (2012: Chapter 3: critically reviewing the literature).
· Facebook page on correlation analysis (url address: https://www.facebook.com/literature.correlation.analysis/).
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5. Dissertation report writing skills; literature review II; primary vs secondary data; case study research I
May 23 (Sat-a): 14-19pm
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1. Review dissertation report writing quality with local universities’ dissertation report samples
2. Literature review skills – elaboration II
3. Primary vs secondary data: nature and gathering methods
4. Case study research I
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· Saunders et al. (2012: Chapter 3: Critically reviewing the literature)
· Saunders et al. (2012: Chapter 8 (using secondary data) and Chapter 9: Collecting primary data through observation)
· Yin (1989; chapter 1: Introduction)
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6. Discuss potential local dissertation topics of interest to students; case study research II; Focus group approach; survey research
May 23 (Sat)b: 14-19pm
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1. Examine local potential dissertation topics of interest to students
2. Case study research II
3. Focus group approach
4. Survey research
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· Class brainstorming of dissertation topics in local contexts (1 hour 30 min).
· Yin (1989; chapters 2-6)
· Saunders et al. (2012: 176-178: Survey)
· Saunders et al. (2012: section 10.8: group interview and focus groups)
* Slides: Case study research method. * Slides: Focus groups. * Slides: Survey method in research. * Slides: Questionnaires and survey |
7. Observational research; interview; action research
May 27 (Wed)b: 19-22-pm
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1. Observational research
2. Interview
3. Action research
4. Discussion of how research methods can be applied in dissertation projects in local settings, with special reference to case study research
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· Saunders et al. (2012: Chapter 9: Collecting primary data through observation)
· Saunders et al. (2012: Chapter 10: Collecting primary data using semi-structured, in-depth and group interviews)
· Saunders et al. (2012: 183-184: Action research)
· Examine the local case of 759 store annual report (url address: http://www.hkexnews.hk/listedco/listconews/SEHK/2015/0824/LTN20150824524.pdf) to brainstorm specific case study research design: class exercise. (1 hour 30 min.)
lecture 7 details * Slides: observational research. * Slides: interview method in research. * Slides: action research. |
8. Experiment; ethnography; experiment
Jun 3 (Wed): 19-22pm
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1. Experiment research methods (true experiment and quasi-experiment. Ethnographic research
5. Discussion of how research methods can be applied in dissertation projects in local settings, with special reference to case study research
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· Saunders et al. (2012: 174-176): Experiment
· Saunders et al. (2012: 181-182): Ethnographic research
· Examine the local case of HKTV network Limited annual report (url address: http://ir.hktv.com.hk/pdf/announcement/E_annual_report.pdf) to brainstorm specific case study research design: class exercise. (1 hour 30 min.)
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9. Content analysis; grounded theory
Jun 6 (Sat-a): 14-19pm
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1. Content analysis: basic techniques
2. Grounded theory: basic ideas, including thematic analysis
3. Discussion of how research methods can be applied in dissertation projects in local settings, with special reference to case study research
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· Facebook page on cotent analysis (url address: https://www.facebook.com/literature.contentanalysis.documentstudy/).
· Saunders et al. (2012: 185-187): Grounded theory.
· Examine the local case of Esprit annual report (url address: http://www.esprit.com/investor_relations/financial_information/annual_interim_reports/ ) to brainstorm specific case study research design: class exercise. (1 hour 30 min.)
* Slides: Content analysis in research.
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10. Research methods quality
Jun 6 (Sat-b) 14-19pm
| On reliability, validity, relevance, ethical considerations, feasibility, etc. |
Saunders et al. (2012: 192-194): Reliability and validity.
· Saunders et al. (2012: section 6.5; 6.6): research ethics.
· Examine the local case of Sa Sa annual report (url address: Examine the local case of HKTV network Limited annual report (url address: http://corp.sasa.com/en/investor-relations/annual-and-interim-report) to brainstorm specific case study research design: class exercise. ) to brainstorm specific case study research design: class exercise. (1 hour 30 min.)
Lecture 10 details
* Slides: validity and reliability in research. * Slides: Business research ethics |
Review of dissertation report chapters 1-2 requirements in details
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Review of dissertation report chapters 3-4 requirements in details
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Report structure template
Blog articles to review: 1. Two types of research tasks. 2. Study note on innovation capability. 3. Concrete academic ideas. 4. ALRA literature review process. 5. Make your own organizational capability item. 6. Typical research methods used by zones. 7. Analyzing interview research findings/ with multiple interviewees. 8. How to write recommendations. 9. Table of contents template. Videos to review: 1. Analysing interviews. 2. Grounded theory. 3. Participant observation./ types of observation. 4. Phenomenology. |
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Review of dissertation report chapters 5-6; pls personal development section requirements in details
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Review of dissertation report structure and key tasks
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References
Saunders, M., P.Lewis and A. Thornhill. 2012. Research Methods for Business Students, Pearson. [textbook].
Yin, R.K. 1989. Case study research: Design and Methods, Sage.
Previous teaching e -resource:
FB group on Research methods
Facebook group on the agile literature review approach; articles about ALRA download function.
Facebook group on academic ideas associated to ALRA zones.
Local tutor's publications on literature review
Facebook group on academic ideas associated to ALRA zones.
Local tutor's publications on literature review
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