Managing innovation and technology transfer – teaching plan 2020 Full 16


Managing innovation and technology transfer (pgbm108)– teaching plan, 2020.
MBA Full 16 & Top-up (assignment due date in Oct. 2020)

Session
Topics
Readings
1.    July 8 (Wed) 7-10pm
Introduction of the subject

A briefing on assignment requirements.
2.
Innovation: nature and its significance

Innovation sources and innovation search
3. July 22 (Wed) 7-10pm
Strategic management of technology

Managing strategies for innovation and technology transfer
Videos
* sustainable competitive advantage.
* what is first-mover advantage.
* Tesla competitive advantage (with reference to Apple).
* a summary on lean startup.
* A 5-step process on innovation.
* discontinuous improvement.
* disruptive innovation.
* choosing your technology and the s-curve.
* radical innovation strategies.
* innovation and the s-curve.
* technology push and market pull innovation strategies.
* how to manage innovation in your organization (lecture).
* the innovator's dilemma I.
* the innovator's dilemma II.
* developing an innovation strategy.
* the three-box solution: a briefing. (related article)
* solving the executive challenge (innovation strategy).
* blue ocean strategy summary.
* innovation at Procter and Gamble.
* innovation management case study: Lego.
* Moore's Law.


Slides:
* technology transfer: nature and models.
* innovation strategy: an overview.
* roles and skills of a chief innovation officer.
* the three-box solution.
* blue ocean strategy.
* organizational innovation - barriers and counter measures.

e-readings:
* you need an innovation strategy (HBR).
* what is the difference between creating and capturing value.
* a technology transfer strategy in Latin America.
* strategic direction on innovation management (pdf).
* HBR: you need an innovative strategy.
* adaptation approach to technology transfer strategy (pdf).
* The implementation process of innovation management.
* LRP: a case study in terms of the creativity-innovation cycle (pdf).
* hypercompetition.
4. July 29 (Wed) 7-10pm
Models of innovation and technology transfer

Business models and innovation management
5. Aug 5 (Wed) 7-10pm
Organizational competencies related to innovation management

Dynamic capabilities of firms
Videos
6. Aug 12 (Wed) 7-10pm
Innovative climate and culture

Innovation and entrepreneurship
* creating a culture of innovation in the workplace. (about innovation culture and employee engagement).

e-readings:
7. Aug 19 (Wed) 7-10pm
Open innovation

Managing service and product innovation
Videos
8. Aug 26 (Wed) 7-10pm
Innovation performance measurement and innovation audits

Joint ventures and alliances for innovation management
* case study: LEGO.
9. Sept 2 (Wed) 7-10pm
Managing uncertainty in innovation management

Managing incubators

10. Sept 9 (Wed) 7-10pm
Revision


Video playlist on innovation ecosystems.


Notice: 

In the view of recent development of COVID-19, we are going to change all our lectures from Face-to-Face to Online mode again, thus the evaluation form distribution to be changed from physical to online as well.

 

Students need to fill in on Canvas under “Welcome” session named “Sunderland Module Feedback Questionnaire” at tonight’s online session.

 

Canvas Link: https://canvas.sunderland.ac.uk/courses/36384/modules


Extracted info on the assignment option 1:

Option 1. Research an innovation and technology transfer theme, with the case report of Dyson as one of the illustrative examples, from the module scheme of work and produce an individual academic report.

Word Count 3000 Words

Option 1 is a research based assessment in which students must familiarise themselves (i.e. reading and reflecting on current journal articles) with a current theme from the module scheme of work. Student will then be required to write an academic report in the form of a journal paper, with the Dysan case  as one of the illustrative case examples. The submitted paper must critically debate a current theme and be supported with illustrative examples, notably the Dysan’s case 

Knowledge 

K1 Critically analyse the management of innovation and technology transfer as a core business process. 

K2 Critically evaluate the choices and challenges in building and managing an innovative organisation. 

K3 Reflect upon and critically evaluate the key attributes in capturing learning from Innovation and technology transfer. 


Skills 

S1 Demonstrate an ability to critically appraise theories of managing innovation and technology transfer in the 21st century.

S2 Evaluate the assessment of viable concepts, models and techniques in order to identify ease of transmission for the adoption and/or application of managing innovation and technology transfer. 


Guidance The academic report in the form of a journal paper, excluding appendices, should be 3000 words in length. For your guidance, it will consist of: 

a) An introduction in which you introduce the theme that you are investigating, clearly emphasising its importance.

b) A detailed methodology of the analytical approach you are taking, demonstrating a critical understanding of managing innovation and technology transfer theme. 

c) A section on your findings includes a critical evaluation, detailing the theme selected its implications and company examples, notably the Dysan’s case [re: footnote 1]. 

d) Conclusions and commercially viable solutions. 

e) Throughout the report, you must integrate theory with practice, critically evaluating your findings. 

f) All sources must be cited correctly in accordance with the Harvard system of referencing. 

Option 1 is intended to give you an opportunity to show that you are capable of applying your knowledge of managing innovation and technology transfer with illustrative case examples, not only in describing the issue faced by the commercial sector, but also in explaining it and justifying your proposed actions for improvement. 


*** note the higher level of learning in terms of Bloom's taxonomy of learning domains.

** the topic of knowledge-uncertainty-based learning: readings.



About assignment: additional suggestion:
Assignment title
1. Introduction
2. Organizations concerns leading to the open innovation thinking
3. Contention issues and evolving topics in the development of open innovation thinking
4. Some general and specific recommendation on open innovation practices
Reference list
**** Pls consider this but do not directly copy my illustrative structure above.
*** students need to develop their own focus in working out their specific assignment essay structure.
**** remember to study assignment requirement also, e.g. usage of required example and other examples in the discussion.

e-readings

* case study: LEGO.
FB group on videos on innovation and technology transfer.
FB group on project, innovation & entrepreneurship.

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