Managing Entrepreneurship, Innovation and Creativity (UGB234) - special workshop 2021

Managing Entrepreneurship, Innovation and Creativity (UGB234) - special workshop 2021: 

[assignment due Feb 22, 2021]

1. Jan 20, 2021 [Wed]: 7-10pm

Part A:

e-study materials:

1.1. Introductory notions: on entrepreneurship, innovation and creativity

                    Video: role of entrepreneurship in economic development. 


1.2. Am I entrepreneurial, innovative and creative?

1.3 Creative thinking

Part B:

Video: Nine key frameworks  

Video: the psychology of the entrepreneur

Video: Psychologists on entrepreneurs (lecture)

 Video: sociology and entrepreneurship

                      Video: inventor: Charles Goodyear and rubber



Briefing on assignment part 1


2. Jan 27, 2021 [Wed]: 7 -10pm

Part A: 

Innovation theory and practice I

               Video: The discipline of innovation. 

Part B:

 Video: how to pitch your startup in 3 minutes. 

    Videos: what is a beachhead? / how to select a beachhead

    Videos: how to do market research for startups?/ how to do market research: a step by step guide./ how to do market research?/ market research for new products.


Part C:

Video: a case study of Zappos. 

 Video: a case study on Airbnb. 

          Video: A case study on Red bull

          Video: a case study on Lip-Kits: startup.

         Video: a case study on Groupon (disaster)


Briefing on assignment part 2



3. Feb 3, 2021 [Wed]: 7-10 pm
  

Briefing on assignment part 3

Part A:


Part B:

Part C:

  Video: exit strategy.

    Video: how startup exits work.

      Video: IPO process.



4. Feb 10, 2021 [Wed]: 7-10 pm
Overall review of assignment requirement and study materials

Part A:
             Video: Peter Drucker on entrepreneurial society.



Part B:

 * startup funding options.

* bootstrap your business.

* seed funding - a briefing (clear).

* seed funding for startups.

* seed funding today.

* how to raise money as an entrepreneur? 

Video: startup funding explained

 Video: startup funding rounds (ask Jay). 

  Video: how to distribute startup equity

  Video: convertible notes, equity and startup funding. 

  Video: angel investors vs venture capitalists - ask Jay.


Part C:

 Revision topic: plagiarism and harvard referencing:

* what is plagiarism.
* how to avoid plagiarism.

          * on harvard referencing. 




e-resources


*************************************************

Assignment guidelines
*************************************

Comments

Post a Comment

Popular posts from this blog

MBA Research Project [MGTM05] class [topup57/58/Full PF11] Teaching plan

Image
  MBA Research Project [ MGTM05 ] class [ topup57/58/Full PF11 ], 2023 (Nov)-2024(Mar) Synopsis Form: 18 Jan 2024   Proposal: 7 Mar 2024   Dissertation only Dissertation with 1 module Dissertation with 4 modules Dissertation: Jul 2024   HK Teaching Plan: Online class and classroom class Stream 1 Session Lecture Date (All online sessions) Topics 1 Nov 2-2023: 19:00-22:00   1) A briefing on the module guide I 2) review proposal and report samples Online session 1 *  HK U thesis portal :  *  Additional advice on dissertation projects . *  Dissertation table of contents template  [consulting-oriented project type) [compared that with  the academic-oriented project type ].  Dissertation table of contents template  (academic-oriented project type). *  Module guide info on dissertation report content . *  a sample on synopsis document . *  a sample of project proposal . *  the updated proposal te
Read more

Mind mapping the topic of gender

Image
Mind mapping the topic of gender Joseph Kim-keung Ho Independent Trainer Hong Kong, China Abstract: The topic of gender is a main one in Social Sciences. This article makes use of the mind mapping-based literature review (MMBLR) approach to render an image on the knowledge structure of gender. The finding of the review exercise is that its knowledge structure comprises four main themes, i.e., (a) Descriptions of basic concepts and information (b) Major underlying theories and thinking, (c) Main research topics and issues, and (d) Major trends and issues related to practices . There is also a set of key concepts identified from the gender literature review. The article offers some academic and pedagogical values on the topics of gender, literature review and the mind mapping-based literature review (MMBLR) approach. Key words: Gender , literature review, mind map, the mind mapping-based literature review (MMBLR) approach Introduction Gender is a main topic
Read more

Synopsis form - an example for a fake case

Synopsis form - an example on a fake case, made up by me Discipline related: other: innovation management Project Title:  An investigation of the innovation and managerial leadership capabilities of the Wong Tai Sin (WTS) Branch of the Lion Bank: a mixed methods research Project synopsis:  The dissertation project studies the Wong Tai Sin (WTS) branch of the Lion Bank (Hong Kong). It offers retail banking services to the WTS residents. The Lion Bank is a subsidiary bank of the CG Bank Group. The Wong Tai Sin branch management is concerned about the weak innovation and managerial leadership capabilities which affects its ability to compete in the district of Wong Tai Sin. These management concerns are of practical significance to this student, who is the deputy branch manager of the Wong Tai Sin Branch. The research objectives are: [objective 1] to evaluate the innovation capability of the WTS branch of the Lion Bank and [objective 2] to evaluate the managerial leade
Read more