Managing innovation and technology transfer – teaching plan 2020 Full 16
Managing innovation and technology transfer (pgbm108)– teaching plan, 2020. MBA Full 16 & Top-up (assignment due date in Oct. 2020) Session Topics Readings 1. July 8 (Wed) 7-10pm Introduction of the subject A briefing on assignment requirements . Videos: * what is innovation . * varieties of innovation . * a movie scene about technological innovation (on car) . * creativity and innovation . * what is the innovation cycle . * stories of inventors: Tesla and Goodyear . Slides: * the concept of innovation and types of innovation . * creative and innovative thinking skills . e-readings * what is innovation? * definition: innovation management . * what exactly is innovation? * what is technology transfer? * Notes on technology transfer . 2. Innovation: nature and its significance Innovation sources and innovation search Videos: * why innovate? (lecture) . * d...