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A note on advices on dealing with the information quality issue in secondary research: for MBA and Housing Studies students

A note on advices on dealing with the information quality issue in secondary research: for MBA and Housing Studies students   With regard to the research issues of information warfare, as well as the fake news and rumours in the public media, highlight 4 main ideas of secondary research and 4 practice advices based on these main ideas for part-time MBA and Housing Studies students to deal with these research issues when doing their 4-month dissertation projects. For a 4-month MBA or Housing Studies dissertation on information warfare, fake news, and rumors, the safest approach is to build your secondary research around source credibility, mechanism, context, and practical response. The four ideas and four practice advices below are shaped by recent scholarship on disinformation, counter-disinformation, and social-media amplification. 4 main ideas for secondary research 1.     Define the phenomenon carefully. Separate misinformation, disinformation, fake ne...
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A brainstorming exercise to produce a preliminary MBA dissertation proposal: on sleep quality improvement solutions

A brainstorming exercise to produce a preliminary MBA dissertation proposal: on sleep quality improvement solutions   I am a part-time MBA student, currently learning to do my dissertation project. My crude research theme is "the Hong Kong consumer market of sleep quality solutions and related products". I would also like to consider the following key words to come up with a more concrete research theme: consumer preference by age, gender and social class, corporate marketing communication tactics, pragmatism, exploratory research. Please suggest 4 concrete research themes for me to consider. Here are 4 concrete MBA dissertation themes you could consider for your Hong Kong sleep-quality-solutions topic: 1.     Age and gender differences in consumer preference for sleep-quality products in Hong Kong: an exploratory study. 2.     The influence of social class on consumer adoption of sleep-quality solutions in Hong Kong: a pragmatist exploratory...
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